|CPM (yes / no)||Campaign to be charged according to CPM (per 1000 impressions).|
|CPM (Advertiser)||The value CPM (Advertiser) indicates the price per 1000 views in EUR, which is deducted from the customer. This value also goes into the calculation of turnover of revenue.|
|CPM (website)||The value CPM (website) indicates the value per one thousand views, the websites, which are handled on revenue share, received 1000 views.|
|Views booked||The value posted Views indicates the number of impressions to generate the campaign in booking period (see. Campaign Planning).|
|Max. Views per day (current)||Defines how many views for the campaign are scheduled today or may be delivered maximum. The value is changed daily with automatic adjustment campaign, if the campaign goal is to reach the view number.|
|Max. Views per day (absolute)||The value max. Views per day defines how many impressions the campaign may generate a maximum per day. However, it is not guaranteed that this value will be achieved.|
|CPC (yes / no)||Campaigns should be to CPC (per click) settled.|
|CPC (Advertiser)||The value of CPC (Advertiser) is the price per click in EUR of which will be deducted from the customer (see. Advertiser settings). This value also goes into the calculation of turnover of revenue.|
|CPC (website)||The value of CPC (website) indicates the value, the websites, which are handled on revenue sharing, will each click. This value is flowing, if the website is paid for by revenue share, according to the participation (%) in the statistics of expenditure.|
|Clicks booked||The value of clicks booked specifies how many clicks to generate the campaign in booking period (see. Campaign Planning).|
|Click lock (Sec.)||The value click lock specifies the time to be locked in the a single user double-clicks. It was only subsequent to this period another click of the same visitor is counted again.|
|Max. Clicks per day (current)||The value defines how many clicks for the campaign are scheduled to be delivered today or maximum. The value is changed daily with automatic adjustment campaign, if the campaign goal is to reach the number of clicks.|
|Max. Clicks per day (absolute)||The value max. Clicks per day defines how many clicks the campaign may generate a maximum per day. However, it is not guaranteed that this value will be achieved.|
|Subrequests bill||Specifies whether / how Subrequests against websites / ad panels are to be billed as the revenue share (revenue sharing) are set. The value "never" discloses that the website / advertising space, the pricing is to be paid only, which is set in this campaign. The value "to add costs" that describes the web page / ad space the pricing of this campaign and the pricing of Subrequests to be paid. (For more detailed information, see chapter Technology / Subrequests)|
Important Note: The prices of the campaign may override the advertising media through price adjustments.
Important: Change the price of a campaign never after it has already started. The account of the campaign right to the Customer no longer in this case (the previous day were already settled at the previous price). Moreover, in this case, the user billing is wrong with the statistics agreed since users are charged only on the first of the month and is then used as a basis for billing the set price at this time of the campaign (the previous price is ignored).
Important Note: There are billed the end was not achieved in the last three days only CPC campaigns. Ie further created a campaign even after your end clicks, they are still charged a maximum of 2 days and then no longer counted - the clicks fall into this case and does not appear in the statistics. If a campaign should have an unlimited duration, the campaign end date to be set to a distant date (example 31/12/2020).
Important Note: Only campaigns billed the period has not yet ended. Shall leads / sales campaign period has to be nachvergütet be extended.
Keywords: billing, tkp, cpc, cpl, cpo, leads, cpm, sales