In Subrequests the settlement is slightly different from the normal billing. Take the example from above into the 728x90er in an advertising medium 3 small 240x90 advertising materials are displayed:
- Compared to the webmasters only impressions of the outer 728x90er advertising material are settled and disclosed in the statistics. The screen displays the inner 240x90er advertising media are not reported for the webmaster in the statistics.
- Compared to the webmaster revenue from impressions of internal advertising media will only be charged if the property "Subrequests settle" in the outer campaign to the value is set "to add cost." However, evaluation of views continues to show only the number of external calls.
- (If the property is "Subrequests settle" to "add costs," set) With respect to the webmaster clicks, leads and sales are charged according to the pricing of the outer advertising medium and added to the cost of the inner advertising material.
- Compared to the advertisers always each advertising agent is settled that is allocated to this. That is, the outer advertising media view is billed to the customer 1 as the outer advertising material and the inner 3 views are charged to the respective "inner customers" (where set in the campaigns). For clicks / leads / sales, the same applies.
Examples:
| external campaign |
inner K. 1 |
inner K. 2 |
inner K. 3 |
Result |
| CPM campaign without Subrequests "to add cost" | CPM campaign | CPC campaign | Lead Campaign | Webmaster gets TKP the outer Campaign |
| CPM campaign with Subrequests "to add cost" | CPM | CPC | lead |
Webmaster gets TKP the outer campaign |
| No adjustment of settlement and adjustment "to add cost" Subrequests on | CPM | CPC | lead | Webmaster gets CPM for the view of the inner campaign 1 + CPC inner campaign 2 provided that a click on this inner advertising materials + CPL the inner Campaign 3 provided a lead from this inner advertising materials |