To trigger actions several parameters can be appended to the URL of the pixel. These are:
| &id= | ID of Action |
| &price= | (Compulsory / optional) order (excluding VAT) in the local currency. Spelling 1234.56. From this order, the values for publishers and advertisers are calculated at a percentage of remuneration. Would you settle a percentage of the value must be set, 0 otherwise EUR is recognized as an order. |
| &products= | (Optional) number of ordered products (for statistics) |
| &newcust= | (Optional) 1 = The customer is a new customer, 0 = The purchaser is an existing customer; for statistics |
| &saleid= | (Optional) user-definable order number or other identification. This number is especially needed to order actions to be able to be moved in the queue to identify and decide to manually which order must be canceled and which are not. Up to 255 characters are possible. |
| &force=1 |
(Optional) if set the AdServer expected additionally the following parameters: & Trkinfo = tracking information (see. Placeholder% trkinfo%) Unless the force parameter is set dispensing with the evaluation of the click-through and view data and the action is always evaluated and assigned to the given advertising space / advertising materials. This is particularly necessary for server-to-server tracking cookie as no information can be transmitted here. |
| &rip=X | (Optional) when set, the action is stored with shortened IP address. X is a number between 0 and 4, and indicates the number of octets. For example, & rip = 2 means that only to remain the first two digits (eg 123.123.0.0) during & rip = 4 stores all the digits (123.123.123.123) |
| &tkn= | if enabled in the settings of the action, the parameters must be set. The value here is to be replaced by the Advertiser by a calculated value using the following formula: VALUE = MD5 (TOKEN. DATE ( "YYYY-MM-DD"). CUSTOMER-IP) PHP example: $ Token = md5 ( "bjasdjkasdadhj12312" date ( "Ymd") $ _SERVER [ "REMOTE_ADDR"]..); |